Is your brand well-defined? Does it differentiate your organization from its competition? A NewGround brand & marketing assessment provides fresh outside perspective to either evolve your current state of brand or identify gaps and disconnects currently holding your brand back.
We analyze the effectiveness of your existing retail network and develop alternatives for improved performance. We utilize custom analytics to address realignment and action items for growth. This data-forward approach is supplemented with in-market observations that make NewGround not only the leader in retail optimization, but uniquely different.
This analysis of your physical locations helps prioritize future brick & mortar improvements. We have multiple levels of environmental surveys ranging from brand experience & messaging to a comprehensive architectural assessment that evaluates your buildings’ systems and aesthetics.
Prior to creating an organization-wide culture solution, we assess your current environment with respect to key drivers of top performing organizations. Boldly identifying strengths and weaknesses, the culture assessment hits on multiple layers of the organization and presents the next, most prudent steps to driving change and accomplishing strategic goals.
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