TTCU Federal Credit Union Headquarters

A beacon for collaboration

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Complex 444

Rising from the ashes through mixed retail space

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Mabrey Bank

Innovative new market strategy

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NorthPeace Credit Union

Micro prototype, bold statement

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Delivering the Next Generation of Design

We transform financial institutions and corporations into immersive experiences that generate measurable return on investment.


We have deep expertise in creating the branches of the future and flagship headquarters that deliver on the promise of leading financial and corporate brands.

NewGround Research Institute

Research that elevates the next generation of design.

Our research gives us the insights to solve pressing challenges and develop a holistic understanding of the connections between design, business, and human experience. Check out our thought leadership articles and white papers to learn more.

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Press Release
Hilltop Bank Completes New Branch Prototype

Bank design transforms into flexible community event space CHESTERFIELD, Mo., October 21, 2020–NewGround, a St. Louis-based innovative architecture, design, and...

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Press Release
CUA Celebrates Grand Opening

Canadian credit union opens new South Park branch in Halifax CHESTERFIELD, Mo., October 14, 2020–NewGround, a St. Louis-based innovative architecture,...

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Press Release
Assiniboine Credit Union Celebrates Grand Opening

Stronger, faster design process endures pandemic CHESTERFIELD, Mo., October 8, 2020–NewGround Canada Corporation, an innovative architecture, design, and project management...

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Progressing from aspiration to reality starts with a conversation.