Research Study
2/14/20
What’s Your Alignment?

Written by Kevin Dulle, Director of Experience Innovations at NewGround The biggest determination in the success of any business is...

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Research Study
12/2/19
Total Transformation: How To Engage Differently

Written by Amanda Jasper, Director of Corporate Communications– NewGround Transformation can manifest itself in many forms. So the big question...

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White Paper
10/7/19
Using the Knowledge Pyramid to Develop Personas for Successful Business Design

In this white paper, you will learn how to leverage your data and information to better understand the consumers you...

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Research Study
8/23/17
Can experiential strategy and design lead to higher growth for banks?

Executive Summary Dr. William G. Dean, Scott Florini, and Evan Briddle Bank branches encompass many elements that influence overall performance....

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