As local demographics shift, credit unions must dynamically pivot to capture new generations while remaining fiercely loyal to their foundational community legacies. Whether your institution serves multi-generational farming communities, dedicated first responder networks, or tight-knit cultural organizations, your architecture should serve as a clear, three-dimensional voice for your unique narrative.
We design rollout-ready prototypes that explicitly communicate your baseline promise: proving to members that their experience is paramount.
Branch
INNOVATION
OPERATIONAL and
COMMUNITY IMPACT
Cash Automation & ITM Integration
Eliminates traditional counter barriers by routing standard teller transactions to advanced Interactive Teller Machines, supported by concierge transition staff.
Independent Community Spaces
Provides versatile training and meeting rooms built to function entirely separate from the main secure branch zone for public, after-hours usage.Provides versatile training and meeting rooms built to function entirely separate from the main secure branch zone for public, after-hours usage.
The Employee-First Workspace
Enhances workforce retention with ergonomic teller counters, private acoustic focus rooms, specialized mothers’ suites, and sun-filled off-stage lounges.
True operational optimization begins from the inside out. NewGround facilitates intensive workspace workshops and surveys to capture direct feedback from your frontline personnel before drafting blueprints. Testing workstation layouts and tailoring breakrooms to employee feedback secures early team buy-in and builds an infrastructure where your staff can genuinely thrive.
See Our Work in Credit Union Design
Browse our past projects to see beautiful, functional branches engineered directly around the member journey.
Browse Our Prototypes
Explore rollout-ready branch designs built to lower operating costs while elevating community presence.Explore rollout-ready branch designs built to lower operating costs while elevating community presence.
Start a Conversation
Let’s collaborate to build a flexible workspace where your team and staff can genuinely thrive.