Love Where You Work
Employees are looking for a workplace that supports how they function through collaboration, focus, and everything in between. Incorporating third spaces into your headquarters is no longer a luxury, but an expectation. So, what is a third space? Third spaces are the in-between areas that aren’t a workstation and aren’t a conference room. They’re […]
Experience-Driven Branch Design: How Customer Journeys Are Shaping the Next Wave of Retail Banking Spaces
As consumer expectations evolve, retail banking is undergoing a meaningful transformation. Branches are no longer transactional checkpoints—they’re becoming experience centers, advisory hubs, and powerful brand touchpoints. To stay relevant, financial institutions must rethink the physical environment through the lens of the customer journey. Experience-driven branch design isn’t just about aesthetics. It’s about creating intentional, seamless, […]
How Workplace Design Impacts Mood
How does workplace design impact employee mood? Or, better yet, who would want to work 40 hours a week in a space that increases stress and stunts creativity? We’ll let you in on a secret, nobody does. As workplace experts, we know that intentionally designed workplaces can lift spirits and encourage creativity, while a poorly […]
Spaces that Speak: Why Design Matters
What story is your space telling? Here are some tips on how to take control of your brand’s narrative through thoughtful design. Design as a Medium for Customer Experience Integrating elements such as scent technology, time-saving kiosks, and 24-hour services can enhance the customer experience and leave a lasting impression on first-time customers. The […]
Inclusive Office Design: Building Spaces for Everyone
Inclusivity in office design is not a temporary trend but an ongoing evolution. It’s a strategic necessity that aligns with steady cultural and demographic shifts towards diversity. By creating workspaces that cater to the needs of all your people—regardless of physical ability, age, gender, or cultural background—companies can enhance employee satisfaction and productivity, foster creativity […]
Your Guide to Building an Employee-Centric Headquarters
In the evolving workplace, designing headquarters that prioritize employee well-being and productivity is a necessity. As companies strive to attract top talent and retain their workforce, the focus has shifted to creating spaces that reflect a culture of care, innovation, and collaboration. At NewGround, we believe the key to unlocking employee potential lies in the […]
Designing for the Future: How Hybrid Workplaces and Sustainability Go Hand in Hand
As the workplace continues to evolve, businesses are embracing two critical priorities: hybrid workplaces and sustainability. These concepts are more than trends; they are reshaping how organizations function, connect, and thrive. These two goals work seamlessly together, creating workplaces that are as forward-thinking as the people who work in them. The Shift to Hybrid Workplaces Hybrid workplaces have […]
Our Design Predictions for 2025
With the influence of technology and the rekindling of vintage design, staying on-trend can pose challenges in 2025. Being true to your brand, while offering unique consumer experiences is the new expectation in design. NewGround industry experts shared what they are seeing clients and trends lean toward in 2025. Staying Relevant with Technology Our Regional […]
Crafting Memorable Spaces Through Multisensory Technology
In a world of changing and modernized technology, it is not enough to simply update a space. Businesses and institutions must think critically about ways they can make lasting impressions while serving their clients and consumers. Multisensory technology opens a world of possibilities for organizations to communicate their brand and values without speaking a word. […]
The Power of Unique Amenities for Recruitment and Retention
In a competitive and demanding job market, organizations must offer more than a competitive salary and traditional benefits to recruit and retain top talent. Unique and thoughtful employee amenities play a critical role in enhancing workplace satisfaction, productivity, and loyalty. At NewGround, we understand the transformative power of these amenities and how they can create […]